A call for action

Change, at an accelerating pace, is the story of our modern era.

Technological, economic and industrial transformations lead to significant social and political challenges in every country in the world.

The modern media bring events in every corner of the globe into our own homes in a way that was unimaginable decades ago. We are now all becoming ‘global citizens’ so the globalised world needs to be an important component of the modern education of every citizen of the world.

The universal challenge is whether people and their communities will be the masters of this enormous process of change or its victim.

Understanding and education are the key. That is why billions of people rightly see education as more and more important to their lives, and why all types of government increasingly want to give priority to the education of their populations.

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Education agents: separating the mythology from the reality

phone studentDigital native students all over the world can receive information online, can monitor league tables and can of course apply unassisted to university. Yet, how many students in the United Kingdom or United States apply without the guidance of a high school counsellor or sixth form tutor? It is almost unthinkable that any student should apply without guidance and support.

International students studying outside their home country use agents and education counsellors to help select their future study options – a pattern evident even in the most sophisticated Asian markets like Japan, Korea and Taiwan where all students have permanent online access. Why? Because the choice is bewildering and students who are non-native speakers of English find the process of dealing with overseas universities complex and intimidating.

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